LEGO Hidden Side – A New Theme! (Fact Sheet)



LEGO® Hidden Side is an augmented reality-enhanced LEGO play theme where kids must turn a haunted world back to normal–one ghost at a time. It is the only play experience available today that fully and seamlessly integrates augmented reality (AR) with physical construction to reveal a hidden world of interactive play. Activating the bespoke AR app brings LEGO models to life, revealing a hidden world of interactive mysteries and challenges to solve. When combined, the two worlds make each other even more compelling and fun!

The Story
Jack and Parker are teenage bloggers who attend Newbury High School. Through an app on their mobile phones, they can see the unseen–and in this case, Newbury is overrun with ghosts!
The Building Sets
LEGO Hidden Side offers 8 building sets full of awesome functionality and secret surprises that offer the build and roleplay fun of any LEGO play theme. Each model can be built as it appears by day and has transforming functionality to become the haunted version of itself.


70418 Lab 174 pieces, $19.99 (USD)

70419 Boat 310 pieces, $29.99 (USD)

70420 Graveyard  335 pieces, $29.99 (USD)

70421 Truck 428 pieces, $39.99 (USD)

70422 Diner 579 pieces, $49.99 (USD)

70423 Bus 689 pieces, $59.99 (USD)

70424 Train 698 pieces, $89.99 (USD)

70425 School 1,474 pieces, $129.99 (USD)

The AR App
Kids assume a first-person perspective to join the lead characters, using their mobile phones to see and solve paranormal mysteries beneath the surface of their town. By holding their phones up to a physical LEGO model, “points of possession”are activated, releasing virtual ghosts that kids must then capture to stop the haunting. Kids must keep one hand in each world–physical and digital –to progress the play.A short digital game can be played independent of the building sets. The app will add new ghosts, game challenges, and randomization of gameplay to keep kids coming back to their models.
Specs: free download from the App Store and Google Playfor iOS6S and up and Android phones on the ARCore supported list.App works on tablets, however, the play experience is designed with phones in mind to facilitate kids’ ability to play with one hand in each world, which is easier to do with a phone. Ages 7 and up.
Available globally in late summer 2019.
For more information, visit www.lego.com/hiddenside
# # #LEGO, the LEGO logo, theMinifigure and the brick & knob configuration are trademarks of the LEGO Group. ©2019 The LEGO Group.
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